Showing posts with label IBM. Show all posts
Showing posts with label IBM. Show all posts

Monday, January 2, 2012

Chinese Design Appearing in Global Homes

In the 1980s Steve Jobs tapped German designer Hartmut Esslinger of Frog Design to revolutionize the industrial design of Apple products. In the 1980s and 1990s IBM relied on Munich born Richard Sapper to bring elegant form and function to IBM desktop PCs and ThinkPad notebooks. Few have noticed as Chinese car companies and PC firms like Lenovo are integrating distinctly Chinese design into their products. At first glance the Lenovo IdeaCentre is another consumer all-in-one PC, but a closer glance at the rear vents of the PC reveal artistic lines reminiscent of Ming and Qing Dynasty (1368 - 1912) design. The youthful and charismatic VP of Design Yao Yingjia at Fortune 500 firm, Lenovo, is at the forefront of revealing how Chinese firms integrate their culture and history into the design of today's consumer products. Such artistry and thought is welcome in an age of impersonally cold commodity products.